Easily Integrate Tracking Tools, Meta Tags, and Verification Code
Available for all plans on the Locable Marketing Platform
When you're using Locable's website builder, you may need to add custom code from third-party services—such as Facebook, Google, Pinterest, and email marketing platforms. This can include:
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Verifying domain ownership (e.g., Google Search Console, Pinterest)
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Embedding tracking scripts or pixels (e.g., Meta Pixel, Google Tag Manager)
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Connecting other 3rd-party tools
Manage custom code and scripts for your website by going to Website > Site Settings:
You’ll see two script boxes:
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HTML Head Injection – Code entered here will appear inside the
<head>tag of your website. Use this for meta tags, verification codes, or scripts that must load early. -
Footer Injection – This injects code just before the closing
</body>tag. Ideal for most tracking pixels and third-party analytics scripts.
💡 Example: Google Tag embed codes or Facebook Pixels typically go in the footer, while Google site verification meta tags go in the header.
Paste the code in the appropriate box. You'll notice some services want their code in the <head> while others want their code just before the closing </body> tag. The example above calls for the latter.
Use the Built-In Analytics Integration
If you're using Google Analytics 4, Locable makes it even easier:
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Simply paste your Google Analytics 4 ID (e.g.,
G-XXXXXXX) or your Fathom Analytics Site ID in the designated field on the Site Settings page.
You can find more detailed instructions here.