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Creating & Managing Forms & Form Submissions
Creating & Managing Forms & Form Submissions

Forms play an important role in marketing online, the tools in your Locable account can help you get the most out of your efforts.

Brian Ostrovsky avatar
Written by Brian Ostrovsky
Updated over a week ago

Locable's form builder tool is both powerful and easy to use - learn more about different form tool uses here.

More than that, all forms connect to the CRM in your account to keep track of your contacts and relationships. As forms are submitted on your website, the submission will create or update Contact records in your CRM.

Access your forms by clicking Conversion Funnel > Forms.

Things to know

  • Depending on your plan, you may have limited access to form tools. Learn more about what is included in each plan on our Pricing Page.

  • Web forms can be added to your website Powered by Locable through the webpage, blog post, or events directly. For websites on other platforms, you can use the Javascript or iFrame embed codes found in the Form Settings for each form you create.

  • All form submissions are recorded in the integrated CRM and associated with the user who submitted the form (based on their email address). Existing users will be updated with the submission activity.

  • Like all of our tools, you can edit forms after they've been installed on your website without requiring you to reinstall the form.

Basic Form Types

When creating a form, you will need to define the Settings for that form. This includes the Form Type.

Locable offers 3 different Form Types: a Standard Form, an Instant Contact Form, or a Double Opt-in Newsletter Subscribe Form.

Once you select the Form Type, the settings available for that Form Type will appear so you can define those settings.

Form Builder Basics

You can make a number of adjustments to each and every form starting with what fields you include and what fields are required.

As a general rule, fewer fields result in more completions but, obviously, sometimes you need more information.

You can quickly create forms or take a couple of minutes to unlock more advanced features.

  1. These fields are currently in your form - you can adjust the label, make it required, reorder the fields, and add options (depending on field type).

  2. These are available field types. When you link your Stripe account to your Locable account, the Price field will be enabled. Learn more about accepting Form Payments

  3. Give your form a descriptive name so you can stay organized.

  4. Add an optional Heading to appear above your published form on your website.

  5. Choose your layout - a Standard form, an Instant Contact Page™, or a Newsletter Subscribe form. (NOTE: You also have the option to add a Newsletter Subscribe option to a Standard or Contact form.)

  6. Form Actions enable you to decide what happens when someone submits the form - showing content is HIGHLY recommended. Show a confirmation message, include an optional button to link to a follow-up action, and more. Learn more about using Form Actions here.

  7. Optionally send a submission confirmation email. This can restate the confirmation message or be completely different, you can customize your reply-to email address and subject line and email message.

  8. Add an optional PDF content download to be included with the confirmation email.

  9. Some forms have a limited number of submissions, especially when used for event registrations.

  10. Choose who gets notified when a form is submitted. Only users on your account can be notified - you can always add more users.

  11. Paid accounts can hide "Powered by Locable".

  12. Advanced settings enable you to add custom CSS and styles to your form.

  13. Forms can be embedded on any webpage. If your website is not powered by Locable then you'll need to grab the embed code. Otherwise, you can do it through our web builder.

NOTE: You can reorganize and move the field in the form by clicking on the 3 lines to the left of the field and dragging it up or down to the desired location in the form.

Accessing Form Submissions

Once forms are submitted, you can access submissions on your dashboard or by clicking Conversion Funnel > Form Submissions.

Exporting Form Submission Data

If you need your submission data in a spreadsheet or to use with other tools, you can download your form submissions by clicking the download icon to the right of the form name on the Form Submissions page.

This action will initiate the download of an Excel spreadsheet that displays comprehensive input data from every field within your form. The top row of the spreadsheet will display the labels of your form fields, while the subsequent rows will present the specific information associated with each respective field.

Forms can also be paired with events to enable you to collect and track event registration, learn more about event registration here.

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