Understanding Categories & Tags

You can use categories and tags on business blogs, events, etc. and you can display content based on this throughout your website.

Brian Ostrovsky avatar
Written by Brian Ostrovsky
Updated over a week ago

Categories and Tags provide a great, simple option for you to group content throughout your website and marketing efforts.

Beyond the blog itself, Categories & Tags give you a great deal of flexibility in presenting your content throughout your site in a highly relevant way through Content Feeds.

Above you can see an example of our Categories and Tags. When posting, you can select from existing Categories (1) or Add a new Category (2).

Categories should be broad content ideas and may be related to your products or services.

Tags are much more granular.

In both cases, we generally recommend you use plural categories and tags i.e. "Announcements" works better than "Announcement"

Start typing your tag to see existing tags that match. You can also add entirely new tags simply by typing it out and pressing Enter. It's best to use tags only when you expect to have multiple posts with that tag semi-regularly.

Managing existing categories & tags

You can review and remove categories and tags to help you stay organized and relevant - be careful not to change these haphazardly.

  1. Click your name in the top right

  2. Click on Account Settings

  3. Click the Categories & Tags option on the left

  4. Manage your categories and tags

IMPORTANT - Read This:

Tags and Categories are not "Keywords" for SEO in the traditional "Meta Keyword" sense - moreover Meta Keywords are NOT used by Google to rank websites because they're completely gameable. Keywords in your content and titles can be useful for Google but they should be 100% authentic and relevant.

Categories and Tags can be useful for SEO however it's ONLY because it helps group similar content and NOT because of the word/phrase of the Category or Tag itself.

If understanding SEO is important to you, please contact us and we'll point you to a few resources that can help you get a solid foundation.

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